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Northwest Arkansas

Desiree Stock, Executive Real Estate Broker at Collier and Associates

Bella Vista Market Update

Bella Vista continues to stand out as one of Northwest Arkansas’ most stable and quietly powerful micromarkets.

When comparing 2025 to 2024, the numbers tell a clear story: pricing strengthened, absorption accelerated, and sellers maintained negotiation leverage across most property categories. Residential dollar volume climbed nearly $30 million year-over-year while homes sold faster and held strong close-to-list ratios. Residential lots saw fewer transactions but higher overall volume, signaling price increases and stronger demand for buildable opportunities. Even with slight contractions in certain segments, overall market efficiency improved.

This isn’t just appreciation, it’s structured, data-backed strength.

Inside the full report, we break down:
• Median price growth and price-per-square-foot movement
• Absorption speed across houses, residential lots, and townhomes
• Close-to-original price trends and seller leverage
• What these shifts signal for buyers, builders, and investors moving into 2026

If you want clarity on where Bella Vista is gaining momentum, and where opportunity still exists. READ MORE BELOW.

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All data collected was from the Northwest Arkansas Board of Realtors MLS between 01/01/2025 and 12/31/2025

By Desiree Stock | NWALook |Collier & Associates, Executive Broker|

Featured Listing of the Week

254 Penzo Ave Tontitown AR 72762
Listing Price: $509,900
🛏 5 Bedrooms|3 Full Bathrooms |📐 2,488 Sq Ft | Built 2017 | 0.23 Acres

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Welcome to your beautifully updated home in the highly sought-after Westbrook subdivision, located just around the corner from Tontitown Park and Rollins Elementary. This spacious home offers 5 bedrooms and 3 full bathrooms with a thoughtfully designed split floorplan. The primary suite is a true retreat, featuring a vaulted ceiling with wood beams and a private bath where you can unwind in the jacuzzi tub after a long day. One of the guest bedrooms can easily serve as a private en-suite or bonus space that is ideal for a playroom, home office, guest suite, or media room. Natural light fills the home, highlighting the fresh new paint and creating a bright, welcoming feel throughout. Enjoy peace of mind with a brand-new roof completed in 2025. The open flow of the living areas makes everyday living and entertaining effortless. Westbrook residents enjoy access to a neighborhood pool, perfect for summer days. Sellers are offering a 1-year home warranty with FAHW and a $2500 credit with an acceptable offer.

Listed By:
Collier & Associates
Listing Agent : Desiree Stock
Cell: 479-409-4241
Office: 479-274-0662

Listing information as of 02/18/2026 subject to change without notice. Confirm all details with the listing agent/firm.

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🏡 4631 E Bridgewater Lane, Fayetteville, AR 72703
💰 Sales Price: $5,400,000
📅 Sold Date: 02/13/2026
🤝 Represented by:
Seller’s Agent: Jana-Wrenay Elkins, Gabel Realty
📞 (479) 790-1559 | Office: (479) 485-0695
Buyer’s Agent: Kristen Boozman, Portfolio Sotheby’s International Realty
📞 (479) 696-7373 | Office: (479) 273-6697


🏡 11 Oxford Drive, Rogers, AR 72758
💰 Sales Price: $1,940,000
📅 Sold Date: 02/13/2026
🤝 Represented by:
Seller’s Agent: Lauren Boozman Northey, Portfolio Sotheby’s International Realty
📞 (479) 899-8204 | Office: (479) 273-6697
Buyer’s Agent: Topher Moore, Lindsey & Associates Inc.
📞 (479) 246-1684 | Office: (479) 636-2200


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Leadership in Action: Take Action

There’s a difference between holding yourself accountable and holding yourself hostage.

High-performing leaders are often their own toughest critics.
We replay conversations.
We analyze decisions.
We refine strategies.
We ask, “Was that good enough?”

But sometimes the very standard that built your success… starts slowing your momentum.

Perfectionism can disguise itself as preparation.
Overthinking can disguise itself as wisdom.
Self-criticism can disguise itself as growth.

And in reality? It’s the fear of getting it wrong.

Leadership requires courage in motion.

You will not always have:
• Perfect timing
• Perfect clarity
• Perfect conditions
• Perfect execution

What you can have is conviction.

Sometimes growth looks like refining.
Sometimes growth looks like restraint.
And sometimes growth looks like jumping before you feel fully ready.

If you’ve prepared, if your intentions are aligned, if your character is intact,
go for it.

Adjust as you go.
Learn as you go.
Lead as you go.

The world doesn’t need perfect leaders.
It needs decisive ones.

-Desiree Stock

📢 IT’S OFFICIAL – NWALOOK MEMBERSHIP IS LIVE!

We’ve officially launched our paid membership model at just $15/month—and as a founding member, you get $5 off your first three months with code: Founding Member.

CLICK HERE for a Free Two-Week Trial.

FREE PUBLIC PREVIEW↑/↓ONLY VISIBLE TO MEMBERS

Bella Vista Real Estate Market | 2025 vs 2024

Bella Vista continues to prove itself as one of Northwest Arkansas’ most consistent and resilient micromarkets. When we compare 2025 to 2024, the data indicated a strong pricing, fast absorption, and continued negotiation power for sellers in most categories.


🏡 Houses (Primary Residential Category)

📊 Sales Activity

  • 2025: 1,290 sales | $534,839,397 volume
  • 2024: 1,286 sales | $505,152,763 volume

✔️ Sales count remained stable (+4 units)
✔️ Dollar volume increased by ~$29.7M year-over-year

This reflects upward pricing pressure even with similar transaction volume.

💰 Pricing Metrics

2025

  • Median Sales Price: $377,050
  • Median Price per SqFt: $218

2024

  • Median Sales Price: $355,000
  • Median Price per SqFt: $206
  • 📈 Year-Over-Year Appreciation
  • Median price increased $22,050 (+6.2%)

This confirms that 2025 wasn’t just higher volume, buyers are paying more per foot and pushing overall values upward.

  • Price per square foot increased $12/SF (+5.8%)

⏱ Market Speed

  • 2025 Median Days to Sell: 44 days
  • 2024 Median Days to Sell: 58 days

Homes sold 14 days faster in 2025.

💰 Close Price to Original Price

  • 2025: 98.7%
  • 2024: 98.8%

Pricing remains strong, holding steady just under full ask.


🌲Residential Lots

📊 Sales Activity

  • 2025: 1,155 sales | $27,113,012
  • 2024: 1,277 sales | $23,118,298

✔️ Fewer transactions (-122 lots)
✔️ Higher overall volume (+~$4M)

This suggests higher lot pricing for buildable lots. Some lots still remain as “membership lots” but we have also seen an increase in pricing on those as well.

⏱ Market Speed

  • 2025: 29 days
  • 2024: 50 days

Lots are selling 21 days faster year-over-year.

💰 Close Price to Original Price

  • 2025: 100.0%
  • 2024: 92.9%

Sellers went from negotiating down nearly 7% in 2024 to achieving full asking price in 2025.


🏘 Townhouses

📊 Sales Activity

  • 2025: 104 sales | $20,310,028
  • 2024: 120 sales | $26,085,020

Slight contraction in both unit count and volume.

⏱ Market Speed

  • 2025: 35 days
  • 2024: 55 days

Townhomes are selling 20 days faster.

💰 Close Price to Original Price

  • 2025: 96.9%
  • 2024: 96.2%

Slight improvement in seller leverage.


🏠 Manufactured Homes

  • 2025: 11 sales | $910,500
  • 2024: 24 sales | $2,056,200

This segment contracted.

⏱ Days to Sell

  • 2025: 30 days
  • 2024: 0 days (limited data sample)

💰 Close Ratio

  • 2025: 95.5%
  • 2024: 100%

This price-sensitive segment softened compared to 2024.


1️⃣ Bella Vista Pricing Strengthened in 2025

  • Residential volume increased nearly $30M
  • Lot prices strengthened
  • Sellers achieved stronger close-to-list ratios

2️⃣ Absorption Improved Across Nearly Every Category

  • Houses: 14 days faster
  • Lots: 21 days faster
  • Townhomes: 20 days faster

3️⃣ Inventory is Being Absorbed Efficiently

Buyers are still active and decisive in Bella Vista, particularly in residential homes and buildable lots.

By: Desiree Stock, Executive Broker

Collier and Associates (479) 409-4241


Upcoming Events

Starrlight Jazz Club: Michael Mayo – February 21, 2026

Black Owned Northwest Arkansas Business Expo– February 22, 2026

Eli Young Band – February 26, 2026

Send it South Bike and Music Festival – February 27-28, 2026

The Little Mermaid– February 27-28, 2026

NWA’S LARGEST HOME SHOW EXPO! -Feb. 27 – March 1, 2026

It’s A 2000s Party: Fayetteville – March 7, 2026

Bentonville Farmers Market – Indoor Season – March 7, 2026

Stetson at Arkansas ( Baseball ) – March 7, 2026

Mississippi State at Arkansas ( Baseball) – March 14, 2026

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